Privacy Policy

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Welcome to 22 Yards ("we," "our," or "us"). Your privacy is important to us. This Privacy Policy explains how we collect, use, disclose, and protect your personal information when you interact with our website https://in.twenty2yards.com/ while shopping in India.

By using our Site, you consent to the practices described in this Privacy Policy.

  • Information We Collect
    • Information You Provide

      Contact details: name, email, phone number, shipping/billing addresses.

      Payment information: credit/debit card details (handled securely by third-party processors).

      Account data: Username, password (if you create an account).

      Communication: Emails, chats, messages.

    • Information Collected Automatically

      Technical data: IP address, browser, device type, OS.

      Usage data: Pages visited, time spent, interactions.

      Cookies & tracking: To enhance functionality and analytics.

    • Third-Party Sources

      • Social media integrations

      • Payment gateways

      • Delivery partners

  • Use of Personal Information

    We use your personal data to:

    • Process and deliver orders.

    • Provide customer support.

    • Improve website performance.

    • Personalize content and product recommendations.

    • Send transactional and marketing communications (with appropriate consent).

    • Ensure fraud prevention and legal compliance.

  • Legal Bases for Processing

    Depending on your jurisdiction, we process your personal data based on:

    • Consent

    • Performance of a contract

    • Legal obligation

    • Legitimate interests

  • Disclosure of Information

    We do not sell your personal data. However, we may share your personal information with trusted third parties strictly for business operations, including:

    • Payment service providers (e.g., Razorpay, Stripe, PayPal) – to securely process your payments.

    • Logistics partners (e.g., FedEx, Blue Dart, Delhivery, UPS) – to fulfill and deliver your orders.

    • Customer support platforms (e.g., Zendesk, Intercom) – to provide timely assistance.

    • Email and marketing platforms (e.g., Mailchimp, Klaviyo) – to send order updates and promotional content (with your consent).

    • IT and infrastructure partners – for hosting, website optimization, and fraud detection.

    All such third parties are bound by confidentiality obligations and are required to comply with applicable data protection laws.

  • International Data Transfers

    Your data may be stored or processed in India or other jurisdictions where our service providers operate, subject to appropriate safeguards and applicable laws.

  • Your Rights

    Under applicable Indian data protection laws, including the Digital Personal Data Protection Act, 2023 (DPDP Act), you may have rights to:

    • Access, correct, or delete personal data.

    • Withdraw consent or opt out of marketing communications, where applicable.

    • File grievances.

    Grievance Officer

    Name: Amar Shinde

    Company: Twenty2Yards And Beyond India Private Limited

    Registered Address: JAKAT NAKA, VIVA malange ground, near Virar, Gokul Twp, Virar West, Vasai-Virar, Maharashtra 401303

    Email: info@twenty2yards.com

    Phone: 8999716343

  • Cookies and Tracking

    Cookies help us improve the website. You can manage cookies in your browser settings.

  • Data Retention

    We retain personal data only for as long as necessary to fulfill the purposes described in this Policy, comply with legal obligations, resolve disputes, and enforce our agreements. Certain records, including order and transaction data, may be retained for up to 7 years or such longer period as required under applicable tax, accounting, or legal requirements.

  • Data Security

    We implement:

    • SSL encryption

    • Role-based access

    • Regular audits

    Please do not share passwords, OTPs, banking details, payment card information, or other sensitive financial information through website forms, chats, or customer support channels.

    Notify us immediately at info@twenty2yards.com if you suspect a breach or for any grievances.

  • Children's Privacy

    Our website is not intended for individuals under 18 years of age. We do not knowingly collect personal data from children. If we become aware that personal data of a child has been collected without the required parental consent or in violation of applicable law, we will take appropriate steps to delete such information promptly.

  • Updates

    Policy changes will be posted with updated effective dates.